Video streaming is the key to Peloton’s success. But like any good spin class, it’s the soundtrack that really does the heavy lifting. A new lawsuit filed by the National Music Publishers’ Association alleges that the successful fitness company used north of 1,000 songs in its classes without the proper license.
The suit features a long list of publishers: Downtown Music Publishing, Big Deal Music, Reservoir, Round Hill, Royalty Network, Pulse Music Publishing, and TRO Essex Music Group. While the list of musicians is who’s who of the top 40 musicians: Rihanna, Bruno Mars, Lady Gaga, Katy Perry, Justin Timberlake, Shawn Mendes, Ed Sheeran, Wiz Khalifa, Thomas Rhett, Ariana Grande, Justin Bieber, Florida Georgia Line, Drake, and Gwen Stefani, for starters.
The plaintiffs are seeking more than $ 150 million in damages for the misuse of songs.
“Unfortunately, instead of recognizing the integral role of songwriters in his company, Peloton built his business using their work without their permission or fair compensation for years,” said President and CEO David Israelite in a statement. “It is frankly unimaginable that a company of this size and sophistication would think that it could exploit music in this way without the proper licenses for so long, and we look forward to getting from music creators what they deserve.”
The association is quick to note that Platoon It managed to get a valuation of $ 4 billion last year, not a good idea if the publication claims turn out to be accurate.
We have contacted Platoon for comment on the lawsuit.