The system, called Video Indentification, has not been shrouded in secrecy. Google executives have been mentioning its development since the company acquired YouTube in November last year.
YouTube, a service that allows users to upload and share videos, is the most popular video site, although some owners of such videos have felt aggrieved and have taken the company to court to protect their rights.
The anti-piracy system came to light last July, when the lawyer representing Google in the Viacom case indicated in one of the hearings that the Video Identification system would be available in September.
In the description of such a system, Google has always insisted on the fact that it will not block the videos that are uploaded, but that actions will be taken if necessary once they have been added to the YouTube site.
In other words, Google has never planned to put videos uploaded to the service in a queue while their validity is checked before giving the go-ahead for publication on YouTube.
Instead, Google will check uploaded clips against a legitimate video repository provided by their owners using fingerprint technology, in which case taking the action that has been planned by the rights owner, such as the delete the clip or leave it on YouTube.
By designing the system in this way, Google has maintained that its policies exceed the requirements of the Digital Millennium Copyright Act, as it removes from YouTube, upon request, videos illegally copied and uploaded to the service without permission of the rights owner.
As David King, YouTube Product Manager, posted in a blog post, “[el sistema] Video Identification goes beyond [lo que son] our legal responsibilities. It allows rights owners to identify their work on YouTube, as well as to choose what they want to do with those videos: block them, give the go-ahead or, in the event that the rights owner wants to grant a license for the content to appear on the site, monetize your videos. “
For now, video owners interested in taking part in the beta testing of the system have to submit a request to Google, although the company expects it to be made available in a majority way as testing evolves.