Maria Montero

Google Pay Expands PayPal Integration to Merchants in …

Google and PayPal have been strategic partners for some time. Companies in 2017 announced that PayPal would become a payment method in Android Pay, the service that later changed its name to Google Pay. Last year, users who added PayPal as a payment method in Google Pay could pay for services like Gmail, YouTube, Google Play, and Google Store purchases through a PayPal option in Google Pay. Now, a similar integration is making its way to online merchants who accept Google Pay on their website or mobile app.

As Google explains, hundreds of millions of customers already have payment methods saved in their Google account, including in some cases PayPal, thanks to the 2018 integration.

With this extended integration, merchants can choose to enable PayPal as a payment method in their own Google Pay integration, something that is easily done if Google Pay has already been implemented on their site. All that is required is just a small code change to the list of allowed payment methods. (Look down).

From that moment on, any online shopper who wants to check out using Google Pay will have the option to select PayPal to make the purchase.

The benefit of this integration for consumers is that they will not have to log into PayPal when using it through Google Pay, reducing the number of steps that must be taken at checkout. That, in turn, can increase conversions. They will also have access to the PayPal Purchase Protection and Return Shipping benefits.

For online merchants who are also PayPal merchants, when a customer selects PayPal through Google Pay, the merchant receives the money in their PayPal merchant account within minutes.

PayPal’s acceptance of its unique competitors like Apple and Google actually started several years ago, and it’s still gaining traction as technology platforms better integrate its service.

The company began partnering with rivals such as Visa, Mastercard, Apple, Google, Samsung, and Walmart, to help it achieve better traction both at the point of sale in retail stores and in the popular mobile wallets offered by system platform manufacturers. mobile operatives. Apple, Google and Samsung. Today, PayPal lives alongside other payment cards, such as credit and debit cards, within these mobile wallets.

For merchants who want to offer a variety of payment methods, they can add support for digital wallet platforms, and PayPal is just coming for the ride.

The PayPal option for Google Pay works in all 24 countries where customers can link a PayPal account to Google Pay,