A new app to boost sales The relationship between clients and companies is about to change, with the aim of boosting sales within the company itself. This concept was created by the IT Sistel consulting firm.
The new app to boost sales allows companies to identify customers and interact with them inside the store, using their location function, using beacons and other devices. In addition, it has compatibility with the online store of the trade.
As far as the customer is concerned, the app to boost sales offers the opportunity to simplify the purchasing processes, taking care of identifying and remembering commonly used products that are not currently in their basket, in addition to offering and identifying promotions and discounts specials, which translates into a better user experience.
As for what corresponds to trade, this app to boost sales It allows the company to acquire a full knowledge of its business, its customers and their purchasing habits, promote cross-sales and generate new proposals to achieve an effective loyalty plan.
José León, Director of the Sistel Business Software Solutions Area, points out “The user obtains a series of information, functionalities and better prices from the merchant and this improves the knowledge of its clients and their loyalty, increasing sales”.
The goal of the app to boost sales is to offer greater traceability to users within stores, to be able to identify in which section they are and to be able to send notifications with offers to their mobile phones and also merchants will be able to see the route that each user takes within of each store and define commercial strategies that improve sales.
This new app to boost sales created by Sistel, It is a solution that is tailored to any business, be it a supermarket or a clothing store, since the strategy and technologies to be used will depend on the type and size of the business, says José León.
