Samsung and PhotoESPAÑA play with photography in the Players activity …

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Samsung and PhotoEspaña have announced the activity Players by Samsung from the hand of the National Photography Award photographer Cristina de Middel, in the eighth consecutive year of collaboration between the company and the festival. This initiative, which is part of the “carte blanche” that the festival has granted to the Alicante photographer, will “confront” two teams of photographers and instagramers who will create images with the new Samsung Galaxy S9.

During the activity, participants will have to upload images to Instagram inspired by two concepts: My other self Y Freeze the time and they will also have to face the challenge of taking some of their photographs in low light conditions. The teams will be made up of the photographers: Bego Antón, Kalev Erickson, Jason Fulford, Miren Pastor and the instagramers: Omar Ayyashi, Sara Birds, Pilar Franco, Neil Harbisson, David Livetgn, Rafaella Martinez, Kito Muñoz and Yosigo.

Likewise, the photographers will be in charge of inviting the public through an open call to be part of the competition by uploading their own images taken with mobile devices. The photographs will be uploaded in Stories of Instagram and must respond to the topic of the day proposed by Cristina de Middel. Participants will also enter the draw for a Samsung Galaxy S9.


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Photography as a game

The National Photography Award, Cristina de Middel (Alicante, 1975) participates in the PHotoESPAÑA 2018 program, with the project Players, a declaration of intentions with which the photographer vindicates the playful nature of photography, and in which the development of the activity is framed Players by Samsung.

Mobile photography and social networks are two fundamental elements that are shaping the present and the future of photography. Photographic activity is more democratic than ever, tools and dissemination channels are multiplying and in this sense Players by Samsung will use Instagram as the main channel, and the new Samsung Galaxy S9 as a tool.

Players by Samsung It will include, in addition to the “competition” between photographers and instagramers and the open competition for the general public, a curatorial laboratory and two exhibitions.

This curatorial laboratory, which will take place in Tabacalera. Promotion of Art-Studies, will be directed by the National Photography Prize, Cristina de Middel, and the photographer Jason Fulford, who will generate a space for reflection around mobile photography and the curating of exhibitions.

The laboratory will study the images made by photographers and Instagramers under the “slogan” of the game and will reflect on the value of photography as an artistic object in itself, beyond its documentary nature.

The results of this exercise can be seen in an exhibition in the Tabacalera space. Promotion of Art – Studies and at the Fernán Gómez. Cultural Center of the Villa from June 12 to July 29.