Canon launches its first EVIL camera, the EOS M

Available in multiple colors (black, white, silver and red), the new EOS M condenses all of Canon’s heritage of EOS imaging technology into a compact and elegant design. The new model is launched alongside two new lenses, the super compact EF-M 22mm f / 2 STM, pancake type and the standard EF-M 18-55mm f / 3.5-5.6 IS STM zoom. As well as a new compact Speedlite EX flash, the Speedlite 90EX, in this way we have everything we need to capture spectacular images in our daily lives. For those who want to go even further, the new EOS M can use the wide range of EF lenses thanks to the new EF-EOS M Mount Adapter, for even more creative freedom.

The quality of a compact SLR

Thanks to the EOS M’s high-resolution 18-megapixel APS-C Hybrid CMOS sensor (the same one that equips the EOS 650 D), you can print the images of your favorite moments in poster size or crop your images to produce maximum impact, whether you are photographing the atmosphere of your favorite nightclub or the complex design of a fashionable bag. This large sensor will also allow you to creatively blur the background of the scene for beautiful portraits or high-impact close-ups.

Thanks to the incorporation of the Canon DIGIC 5 processor In the new camera, colors come through vivid and natural skin tones, while the super fast shutter speed lets you capture the action in a fraction of a second. In addition, it is very easy to capture photos at sunset and really complex night scenes in full detail thanks to the native sensitivity range of the EOS M, which goes from 100 to 12,800 ISO (expandable to 25,600).

Hybrid AF system. To provide super-sharp photos and professional-looking video, the new camera incorporates a Hybrid AF System that enables super-fast and precise autofocus, both when capturing photos and when recording videos, so you can record any moment with total trust.

Capture what you see and easily express your creative vision

Every aspect of the EOS M has been designed to make capturing beautiful, creative and high-quality images really easy. Right out of the box, the EOS M’s bright, high-resolution 7.7 cm (3.0 ”) Clear View II LCD touchscreen gives you high or low control over your images, depending on you. wish. This way you can select the different shooting modes and settings using the icons on the screen, or simply let the Intelligent Auto Scene Mode select the camera settings depending on the subject and shooting conditions, to freely focus on composition and in selecting the perfect moment to press the shutter-release button.

Compatible with EF lenses. EOS M users can shoot with the confidence of having the world’s most comprehensive photographic system. Whether you want to capture all the details in a close-up or use the zoom to frame a distant subject, you can use all the lenses in Canon’s wide EF range, connecting them using the new EF-EOS M Mount adapter, for greater flexibility. photographic.

If you’re using one of Canon’s Speedlites, you can also explore creative lighting techniques to add an extra level of interest to your photos. Alternatively, you can create unique images thanks to a series of Creative Filters such as the Toy Camera Effect, Grainy Black and White and even a filter that mimics the distortion of fisheye lenses. The filters can be applied before capturing the photo, thus being able to see the effect in direct ‘Live View’, so that you can experiment with different effects before selecting the perfect treatment for your final image.

Video: EOS Movie and Video Snapshot mode

When a specific moment requires more than just a photo, the EOS M lets you easily switch to recording Full HD high definition video with stereo sound for excellent results. Video Snapshot mode will help your friends and family to avoid long viewing sessions by allowing you to create beautiful in-camera videos as if edited by a professional.

Specific accessories

In addition to being compatible with existing Canon EF lenses, accessories and Speedlites, the EOS M comes with a number of dedicated compact accessories. Two new EF-M lenses offer portability and high performance when used with the new camera, the standard EF-M 18-55mm f / 3.5-5.6 IS STM zoom and the super compact EF-M 22mm lens f / 2 STM, type ‘pancake’. Both lenses incorporate Stepping Motor technology to deliver exceptionally smooth autofocus performance, as well as high-precision Canon optics, while their respective compact designs offer a perfect combination of shape and size to complement the compact body of a pocket camera.

Additionally, the EOS M will be sold in conjunction with a new Speedlite 90EX flash as standard. Lightweight and highly compact, this new flash offers a maximum guide number of 9 and is compatible with wide-angle lenses, making it ideal for general day-to-day use. A wireless function allows multiple flash units to be controlled, allowing more advanced users to experiment with a number of creative lighting effects.