Is Samsung winning the innovation race this year?
April 25, 2015 at 18:30
Obviously, we must begin by recognizing that the year has just begun and that, in fact, we have not yet officially met the LG G4 nor do we know what exactly the plans of Sony on an international level. In any case, we already have enough information about the flagships of most major manufacturers (with the exception of iPhone 6sof course, which is launched with a completely different calendar than the main high-end calendar of Android) and, very often, the complaint is always the same: too much continuity. Of course, there is an exception: the Galaxy S6.
The innovation problem
Effectively, Samsung seems to have managed to save this year from burning, although the reality is that the main motivation that Koreans have had to launch a truly innovative smartphone has been the "failure" harvested the previous year by the Galaxy S5. It seems clear, in any case, that he has managed to change the tables and that, in reality, it is especially his success in this project that may be making his opponents worse. Is it to be expected that next year, or even in the next round of flagships, in autumn, it will be their competitors who give everything to regain the lead?
The truth is that there is no lack of voices that ensure that it will not be so, for one fundamental reason: the lack of innovation It is, at least indirectly, the result of an increasingly fragmented market with lower benefits for those of us who still consider the big manufacturers, those from whom we expect the big ones news, at least to the extent that lower profits means less money to invest in investigation. If this were the correct explanation, we should expect, on the contrary, that Samsung it would still be the one that carries the singing voice, since it is the company that invests most in this section.
And it is not far-fetched that that is what happens because, contrary to what some claim, the important evolution that the Galaxy S6 With respect to Galaxy S5 It has nothing to do with a renewed design. One of the characteristics that we have been doing for some time now is something common in the high range Android is the Quad HD resolution and reality is something that still does not happen and for good reasons, given that its cost in terms of autonomy It is quite high. Again, with one exception: Samsung It is probably the only manufacturer to date that has achieved good results without giant batteries.