New features are releasing Instagram these days in their fight to simplify the use of the platform on the one hand and on the other hand look for a way for influencers to monetize their ads.
The first function is precisely in the line of debugging your contact list, since a new follow-up list will be released with those users with the least interaction and those who most often appear on your timeline, that using a period of 90 days.
Want to see which Instagram accounts show up in your feed the most and who you interact with the least? Now you can! Just tap Following and manage your list from there. pic.twitter.com/eKFOBCdutr
– Instagram (@instagram) February 6, 2020
The main functionality of this incorporation is that people can further debug their contact list and take out those with whom they no longer share anything.
A spokesman for the social network spoke with Techcrunch about this new feature.
“Instagram really is about getting close to the people and things that matter to you, but we know that over time, your interests and relationships can evolve and change. Whether you graduate, move to a new city or become obsessed with a new interest and find a community, we want to make it easier for you to manage the accounts that follow on Instagram to better represent your current connections and interests. ”
IGTV allow influencers to make money
Another novelty that Instagram presented is the possibility of taking advantage of the vilified IGTV, since the idea is that influencers find in this section a concrete possibility to monetize through advertisements.
The Jane Wong filter delivered the information on her Twitter.
Instagram is working on IGTV Ads to let influencers monetize their content by running short ads on their IGTV Videos pic.twitter.com/wOhbnpsfjL
– Jane Manchun Wong (@wongmjane) February 7, 2020
One of the heads of Instagram, Adam Mosseri, said in response to questions on Twitter, how this option will work.
Its no secret that weve been exploring this. We focused first on making sure the product had legs else there would be little to monetize in the first place. IGTV is still in its early days, but its growing and so were exploring more ways to make it sustainable for creators.
– Adam Mosseri (@mosseri) February 7, 2020
“It is no secret that we have been exploring this. First we focus on making sure the product has legs; otherwise, there will be little to monetize in the first place.IGTV is still in its infancy, but it is growing and, therefore, we are exploring more ways to make it sustainable for creators, ”he said.
Thus the head of Instagram shows that a valid possibility of giving value to a tool that was in question and that left the main home, has utility for influencers.