For a few weeks, we commented on a new taxi service of Chinese origin called Didi Chuxing, will arrive in Mexico to gain territory in front of other private transport companies such as UberEasy taxyor Cabify
Didi Chuxing It is the largest private transportation company in China, serving more than 1,300 million inhabitants. Mexico is one of the countries with the most profitable market for Uber, so Didi found a great opportunity in our territory to start operating.
Forbes magazine at some point assured that the company was carefully planning its strategy to start in Mexico. In fact, some of the employees had been traveling in Uber in an unknown way to identify strengths, weaknesses and other aspects that could help the company to differentiate itself.
After speculation, Didi has already started operations in Mexico, specifically in the municipality of Toluca. The Chinese service was launched in the capital of the State of Mexico with a series of new safety features for drivers and passengers.
Didi Chuxing Integrate an emergency button into the application that connects users and drivers with the police or other emergency contacts in case of an accident or an unfortunate incident, in addition to a safety monitoring system and a way to share your travel itinerary .
The recruitment of drivers in Toluca began in early April, but the company is in plans to find ways to integrate with other parts of Mexico. Currently, Didi operates in Hong Kong, Taiwan, Kapn and Latin American countries.
Although Uber has more than 7 million users. Didi has large plans to begin its expansion in other major cities of the country during the course of this year.
What do you think about the new competition that private transport services will have?