The so-called Virtual Reality (RV) is a term used to define the technology used in devices in order to decree a world of real appearance and give the feeling of being immersed in it.
Unlike augmented reality, a concept in which scientists and developers work and that seeks to expand real reality by merging our vision with what the device examines, Virtual Reality plunges us into an imaginary world that can move us to the most remote places of our imagination or even spaces that exist in the real world and that we want to visit.
And it is because they are very similar definitions, with very similar names, both realities have differences that consist, basically in what is shown in the devices.
How is virtual reality different from augmented reality? Through Virtual Reality we can see things that are not really there, that is, it takes us to an imaginary world that can recreate fiction and even reality itself, but what it shows us is not really around us. On the other hand, Augmented Reality creates a mixed reality between real reality and virtual reality, increasing sensations to an extreme level.
To cite an example of this is the advertising campaign of Pepsi Max, Incredible, in which I modified a bus stop to surprise the users of public transport with mixed reality.
Buy virtual reality glasses
As companies advance in the investigation of Virtual Reality and Augmented Reality, the number of devices with this technology, available in the market, increases. They are products that can be purchased by the common people for educational and recreational purposes or as tools to use in the office or outdoors.
For this 2015, they circulate in Spain, for example, Samsung Gear VR, virtual reality glasses, which at the moment are only compatible with the Samsung Galaxy Note 4 smartphone, but this fact frees them from cables, making them 100% wireless. They measure 90 millimeters high by 198 wide and 116 deep and include a 5.7-inch screen with QHD resolution of the Smartphone, which gives a field of view of 96 degrees. The user, who can purchase this gadget at a price of 249, will have access to multimedia content such as movies, video games and educational material.
The reduction in the cost of this device is considerable in relation to other peers and this could mean a greater commercialization and distribution of the technological advance that virtual reality brings.
The not so economical Gafas GoogleThey are also available to consumers, with a 5 megapixel camera, audio transmission, Wi-Fi and Bluetooth wireless connection, 16 GB of storage and also compatible with Android 4.0.3 (Ice Cream Sandwich) through the MyGlass app. However, they may not be as accessible as the Gear VR, since its price is 1,323.
The same applies to Vuzix M100 glasses, which despite being one of the first to go on the market, have a cost of 881. They have a 5 megapixel camera, WXVGA screen with 16: 9 aspect, 4 Gbytes of internal storage expandable with microSD cards, 1 Gbyte of RAM and TI-OMAP 4430 processor.
Other devices that can be highlighted tools for augmented reality are the Epiphany Eyewear glasses, by Vergencia Labs; Moverio BT-200, from Epson; Recon Jet, from Reconinstruments; Optinvent ORA and Weon Glasses, the first smart glasses model made in Spain and that have an alert system for taking medications, to patients with delicate health.
The Oculus Rift are for both medical and professional uses, according to Wikipedia “developed by the company Oculus VR (acquired by Facebook in 2014). It is under development but you can buy its experimental model. It works connected to a computer, where the software is running, which allows you to harness the full power of it for your recreation of the virtual world. ”
It also highlights the recent virtual reality helmet HTC "Live" It offers 360 Monitoring and Control Solution, which allows you to get up, walk and explore the virtual space, inspecting objects from all angles and truly interacting with the environment.
Of course, not only do glasses do the job, but smartphones and tablets do their job with the right applications.
Future of virtual reality
Recently an executive of the Sony company, Shuhei Yoshida, has pointed out that the future of virtual reality has a range of possibilities.
“Virtual reality is for everyone and for all kinds of things. The application of virtual reality technology is so wide that people from different industries want to use Project Morpheus for their needs. But we have a limited group of engineers and we are focusing on the needs for video games. But we want to accommodate the needs of others, such as movie studios that are now using virtual reality to promote their movies. … Those are great experiences that a gamer with a PS4 will enjoy. Then we know that the content exists in Hollywood, with the television companies and with the anime companies in Japan, and we would like to bring it to the PS4 for Morpheus. ”
We will be talking about at least one promising future of this technology in film and television.
In the case of his fellow man, augmented reality, specialized studies have reviewed a study carried out by the British consultant Coleman Parkes Research, in charge of the Japanese company Ricoh and it was concluded that European workers want, in their majority, to use about 20 years of age, new technologies that facilitate interaction with other colleagues in the workplace. 69% of them aspire to have touch devices, 60% voice recognition technologies and 56% augmented reality glasses.
The research that based their analysis on the forecasts and imagination of the respondents, determined that by 2036, these same workers would like to send virtual assistants to substitute them during a meeting.
Based on these results, among others, the most daring CEO of Ricoh in Europe, David Mills, has affirmed that technological innovations will not only boost the productivity and competitiveness of companies, but will also help employees to be more efficient.
This will require companies to further review and adapt their way of working so that they can easily benefit from the digital innovations of the future.
The augmented reality that is already present in some aspects of our life (although perhaps not for everyone), may be transformed into a couple of decades into something completely habitual and of constant use.
According to what has been seen in different media, many companies invest large sums of money in this technology which promises a wide diversity of equipment and software that use it.
Google, to name a case, has invested millions in the company Magic leap that works on adapting the digital world to reality with its Digital Lightfield system. The motto of this company is It's time to return the magic to the world, the technology can be amazing.
Although there is no final product, there are their efforts.
In the opinion of one of the executives of the Australian company MYOB, Simon Raik-Allen, the technological changes that are coming are due to the need to reduce the impact that the industry has had on the environment. He predicts that in a few years the most important invention will be holographic projections.
“It is believed that the work space will be reorganized in such a way that we can interact with people through holograms throughout the world”
The Canadian engineer, Steve Mann, recognized for his research related to augmented reality has publicly pointed out the main purpose (of this technology) is to help people see better and considers it to be beneficial to increase everyone's quality of life.
On the other hand, the analyst and former Nokia executive, Tomi Ahonen, predicts that by 2020, a billion users will have access to augmented reality, which transforms it into a fact for the near future.
I like this: