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Social Network Apps Scale to Most Downloaded Categories

There is no doubt that social networks are becoming increasingly important in our lives, Facebook or Twitter are the best known of a great list that does not stop growing to which new networks are added where the more "social" the better. This trend is already present in any area of ??our life and the App Store can give good proof of it.

Social applications increase their profits by 87% over the previous year

Last year the statistics already showed how social network applications had suffered a great increase compared to previous years. The most prominent were Facebook, Twitter and Skype, which together accounted for about 90% of revenue more than the previous year. This year the percentage has not stopped increasing and the category of social networks occupies the third place of the App Store in the ranking of the most downloaded, just behind games and productivity.

Revenues are consistent with this growth and the statistical samples show that in January of this year the benefits have increased by 87% over the previous year. Within this percentage it stands out that the monthly downloads of these applications has increased by 30%.

To get an idea of ??the draft of the ?social? effect in our day, if we move to the Android store, Google Play, the social media category currently occupies the first position, surpassing games and other applications that until the date they had remained immovable.

Returning back to the App Store, the results leave no doubt, social applications have reached a certain level of maturity, are settled in society and it is already rare to find someone who we can not find on Facebook or Twitter. Translating it to plain numbers, 5% of the total downloads made in the Apple store correspond to social network applications.

The study also leaves us with some other interesting data, for example, that China has increased its percentage in terms of downloading such applications. While in 2011 it had an almost testimonial presence, it is currently close to reaching the United States in terms of revenue and applications downloaded. Speaking of the North American country, the last two months registered have significantly increased their download traffic from these apps.

In short, the ?social? phenomenon has reached every corner of our society, which does not mean that it is completely perfect, but it seems that the future is inexorably directed to connected life.

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