The popularity of convertible tablets will be multiplied by 7 in the next 10 years
1 February, 2017 at 20:00
It is hardly worthwhile to affirm today that much of the tablet market is going to turn towards hybrid formats; However, the projections made by some analysts exceed the expectations that many of us could have. According to a recent study of Research and Markets, over the next ten years, the business around convertible tablets It will evolve from a value of 78 billion (2016) to 596 billion.
The forecast for the tablet segment looks great, even though sales are showing a notable decline in equipment that was previously highly popular, such as the iPad. This is suggested by the study on business opportunities conducted by the firm cited in the previous paragraph. Of course, we must also take into account that it is not the first time that these types of estimates are wrong and that they also do not take into account possibilities such as the possible passage of Android to Chrome OS or to Andromeda, to revitalize the segment.
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In fact, the document assumes that Android will continue to lead the market against Windows and iOS, regardless of the fact that it may no longer exist in the format. Even so, we can trust that it will be a Google platform that prevails.
Emerging markets, the key
The most sold tablets even today are devices of between 100 and 200 euros, not especially powerful. It is simply accessible terminals that allow you to drive Android on a larger screen than a smartphone, to perform the simplest tasks in an increasingly digitalized world. The increase in purchasing power in several layers of the population of powers such as Brazil, China or India will make the demand for this type of products continue stable or even grow up in the next years.
That is why it is thought that even terminals with screens of 7 and 8 inches They have a great future (they are cheaper), although smartphones have panels that are increasingly close to that size. Within the signatures that will dominate the board, he cites Samsung, Manzana, Lenovo, Huawei, Acer, Micromax or Xiaomi.
The convertible tablet boom
If Apple puts the iPad a keyboard After spending years talking about the Post-PC era it is for something. Spend a first moment of table fever, users are looking for solutions that allow them not only consume content, but to carry out some more advanced tasks.
The increase in Surface sales, or the portentous amount of convertible tablets with Windows 10 or with Chrome OS that we are seeing parading in recent weeks are the direct proof that the physical keyboard never went out of style. In the future, a great boom is expected in the hybrid formats dedicated to classrooms and professional fields, but also to commercial transactions.