contador javascript Saltar al contenido
Contact : alejandrasalcedo0288@gmail.com

"Autistic", "fat", "fucking" … with discriminating messages, celebrities squander their personal brand

Do not miss the most important congress of digital marketing in Latin America. November 20 and 21 CDMX. Buy your ticket here

  • To defend their political or social positions, personalities have fallen into the error of issuing discriminatory qualifications.
  • This reduces the reach of your personal brand.
  • Look at some examples of personalities that fall into acts of discrimination.

The political and social times that run generate an exacerbated mood and polarize people's opinions both at an international level and also at a national level.

The exit of prison of former President Luiz Incio Lula Da Silva and his position contrary to the policies imposed by the current president Jair Bolsonaro; the street protests in Chile that have been enhanced by the policies imposed by his government; the conflict of governance in Bolivia that has expelled its president, Evo Morales, into Mexican territory in search of political asylum … everything pays for a rare environment that also in our country is expressed through the opinion of people through social networks.

But the publication of opinions through social networks can also affect the image of those who issue them, especially when it comes to personalities with public notoriety and for sample, several buttons.

In his Twitter account, former Mexican President Vicente Fox Quesada tried to insult the current president, Andrs Manuel Lpez Obrador, using the word "autistic."

The message, which was later deleted, was the subject of criticism by the people, since it showed their ignorance and lack of sensitivity to the condition experienced by people with autism, which forced them to offer a public apology later.

Meanwhile, Mexican actress Laura Zapata – who has also sought at other times to venture into politics – decided to confront a legislator with another discriminatory message.

Zapata called Senator Citlalli Hernndez "treacherous fat" for ruling in favor of the arrival of the deposed Bolivian president.

Twitter

Making others critical based on their physical condition is clearly an act of discrimination where there is also argumentative poverty, which is why Zapata has been the subject of ridicule and criticism.

Meanwhile, the coach of the Mexican soccer team Amrica, Miguel Herrera, has also fallen into the error of using qualifiers against those who do not think like him.

In a recent press conference after a defeat against the Cruz Azul club, he blamed the referee of the results and referred to him with the homophobic qualifier “fucking”, the same one that is punished for the Mexican fans by FIFA and that he has put endangered the national team to advance in international competitions.

The previous examples give an account of the errors in which personalities and celebrities of various fields can fall when issuing opinions that clearly represent dictatorship messages, which make them subjects of public scorn, a fact that dilapidates their personal brand.

"Autistic", "fat", "fucking" … with discriminating messages, celebrities squander their personal brand
4.8 (95.38%) 26 votes