Global smartphone sales began to decline last year, with one every 6%. After years of a steady increase, Something seems to have changed in the market and the trend has not only remained down, but has worsened.
As we can see in a report published by Gartner, smartphone sales continue to fall globally. However, market movements have not affected all manufacturers equally. Samsung and Huawei grow, Apple collapses.
Less smartphones are sold every day worldwide
Anshul Gupta, research director at Gartner, pointed out that user demands are changing and affecting manufacturers. Most consumers do not want or cannot afford a high-end that rubs 1,000 euros, there are much cheaper devices that meet your needs. For less than 200 euros, really solvent terminals can be found, with many features that manufacturers have taken from the high range to the mid-range.
Demand for high-end smartphones has slowed at a greater rate than demand for midrange and low-end smartphones. To try to boost smartphone replacements, weve seen manufacturers bringing premium features such as multilens front / back cameras, bezel-less displays and large batteries from their flagship smartphones into lower-priced models.
If you look at the specific data of the manufacturers during what we have been doing in 2019, the information is quite interesting. Samsung continues to lead the ranking, with 75 million smartphones sold and 20% of the market share. Huawei sits in second place, with just over 58 million devices sold and increasing its numbers last year by more than 8 million.
The blow comes to Apple, which has sold 6 million fewer smartphones. For years the first position has been exchanged with Samsung, but the American firm seems to have been off the hook in the fight to lead global sales.
Behind are firms like Xiaomi and OPPO, which have also settled among the 5 manufacturers with more sales. However, if we have to keep any of this information, the most relevant is the total sales volume. These have continued to fall, 1.7% specifically, with 368 million units sold in 2019.
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